A greater percentage of consumers are viewing leading brands as being socially responsible, according to preliminary numbers from a consumer survey.

The SHIFT Report, an annual survey of 5,000 people from the North American general population by sustainability marketing consultancy Conscientious Innovation studies attitudes towards sustainability and leading brands.

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This article by Susan Kraemer, appearing courtesy of Celsias, was originally posted on CleanTechnica.

An amazingly high percentage of people who live down the Mid-Atlantic Seaboard from New York to Virginia want wind turbines off their coast.

Even if they can be seen from the shoreline, 67 percent support off-shore wind power, according to a new  poll of coastal residents of New York, New Jersey, Delaware, Maryland, and Virginia .

If the turbines are out of sight, the level of support goes up to an astounding 82 percent.

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